Highspot

HIGHSPOT

EXPLORE

Highspot is a cloud-based platform that empowers sales and marketing teams to efficiently manage and access relevant content, enhancing their ability to engage prospects and drive successful deal closures. Throughout my time in the role, I introduced multiple design solutions that connect to the larger vision of the product. Along the way I introduced new patterns, components, and layout to elevate the Highspot design system.

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HIGHSPOT

EXPLORE

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Product design

CC/SUBTITLE DESIGN

PRODUCT DESIGN

Elevating the Presentation Experience for Sales Team

During the course of the project, I embarked on a journey that encompassed planning, scoping, designing, and delivering a transformative content experience for Highspot. From the initial stages, I worked closely with stakeholders to define project objectives and establish a clear scope alongside my PM and engineers. With a long-term goal in mind, I focused on enhancing the content interaction for sales representatives and publishers on mobile and desktop environments. As a result, I have expanded Highspot design system with new patterns, components, and layout elements, along with the establishment of a Northstar vision, which has paved the way for a future-ready design that caters to the evolving needs of sales representatives and publishers.

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CC/SUBTITLE DESIGN

Intricacy Behind the Simplicity

I had the chance to address the top five most requested features for our video content platform, specifically focusing on closed captions. While the concept of closed caption design may seem simple, there were several aspects to consider. Determining the ideal font size and family, ensuring adaptability for different screen sizes, finding the right balance of transparency to avoid excessive distraction, and deciding on the optimal location for the closed caption container — these were all important considerations. It was a fascinating process to distill complexity into elegant and straightforward solutions, collaborating with cross-functional teams along the way.

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CC/SUBTITLE DESIGN

Intricacy Behind the Simplicity

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MVP

Minimal Viable Product

My team launched the MVP based on user centered design process at the end of school years to see if this could work in the market for students. This was also a great opportunity for us to see if we defined the right problem and the right targets in our research phase.

Within a week of launch, we acquired over a hundred users. We saw five users created project opportunities and over fifty users getting connected to the project opportunities through the platform. This was a prime time for our team to further obtain user feedback and iterate before we launch the beta version in the beginning of a new academic year.

Please contact Jae to hear the full story of this journey.

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